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#12 gazafxuli 2012 weli<br />
sainformacio Jurnali Rirs 1.50lari<br />
vaCuqoT erTmaneTs wignebi<br />
<strong>www</strong>.<strong>bookland</strong>.<strong>ge</strong>
sarCevi<br />
aqtualuri<br />
regionebSi mkiTxvelTan ufro axlos mivediT<br />
axali<br />
elfis gamomcemloba<br />
festivali<br />
proeqti<br />
wlis bestseleri<br />
partniori<br />
robert goleTiani<br />
eleqtronuli wignebi<br />
stumari<br />
daTo gociriZe<br />
gv.4, gv.5<br />
gv.7,8,9,<br />
12,13,14,<br />
15,21,31<br />
gv.10, gv.11<br />
gv.17<br />
gv.18, gv.19,<br />
gv.20<br />
gv.22, gv.23,<br />
gv.24<br />
gv.25<br />
gv.26, gv.27<br />
gv.28, gv.29,<br />
gv.30<br />
sagamomcemlo saxli `wignis samyaro~<br />
redaqtori zviad sebiskveraZe, stilist koreqtori TamTa grigolia,<br />
teqnikuri redaqtori goga daraselia, dakabadoneba da garekanis<br />
dizaini zura sebiskveraZe, reklamis da PR menejeri veriko WeliZe<br />
tel/faqsi: 2-61-41-21 el-fosta: press@<strong>bookland</strong>.<strong>ge</strong>
gamomcemloba `saqarTvelos macne~ gTavazobT<br />
serias “oqros biblioTeka”<br />
1. biZia Tomas qoxi – hariet biCer stou,<br />
2. ana frankis dRiurebi<br />
3. lamazi megobari – gi de mopasani<br />
4. mTvare da eqvspeniani – somerset moemi<br />
5. triumfaluri TaRi – erix maria remarki<br />
6. CoCara – alberto moravia<br />
7. mersedes kastilieli – jeims fenimor kuperi<br />
8. plutarqe I nawili<br />
9. winaparTa Zaxili – jek londoni<br />
10. wyurvili sicocxlisa – irving stouni<br />
11. spartaki – rafaelo jiovanoli<br />
12. sami muSketeri – aleqsandre diuma<br />
13. Tormeti skami – ilia ilfi, ev<strong>ge</strong>ni petrovi<br />
14. danaSauli da sasjeli – Tedore dostoevski<br />
15. vidre hxval, ufalo?! – henrik senkeviCi<br />
16. dedofali margo – aleqsandre diuma<br />
17. sonetebi – uiliam Seqspiri<br />
18. plutarqe, II nawili<br />
19. faraoni – boleslav prusi<br />
20. ocdaaTi wlis qali – onore de balzaki<br />
21. rodeni - devid ueisi<br />
22. plutarqe, III nawili<br />
23. idioti – Tedore dostoevski<br />
24. goia – lion foixtvan<strong>ge</strong>ri<br />
gamomcemloba `saqarTvelos macne~<br />
mis.: ediSer maRalaSvilis #5; tel.: 2-32-09-78; e-mail: office@sakmatsne.<strong>ge</strong><br />
wignebis SesaZenad darekeT 2-61-41-21 an gvewvieT internetmaRaziaSi<br />
3<br />
<strong>www</strong>.<strong>bookland</strong>.<strong>ge</strong>
4<br />
zviad sebiskveraZe:<br />
aqtualuri<br />
`regionebSi mkiTxvelTan<br />
ufro axlos mivediT~“<br />
wignis maRaziaTa qseli „libra“ ukve 5 maRazias iTvlis.<br />
„libras“ qselis gafarToeba saqarTvelos regionebSi gasuli<br />
wlidan daiwyo.<br />
„libras“ maRaziebSi yvela Tanamedrove qarTul gamocemasTan<br />
erTad ucxoenovani wignebi, saskolo TvalsaCinoebebi da<br />
inteleqtualuri saTamaSoebicaa warmod<strong>ge</strong>nili. Tumca, maRaziaTa am qsels<br />
gamorCeuli niSac aqvs - „libras“ maRaziebSi gansakuTrebuli adgili sabavSvo-<br />
SemecnebiT da mxatvrul literaturas uWiravs.<br />
„libras“ maRaziaTa qselis regionebSi gatanis idea didi xnis win gaCnda,magram<br />
ideis xorcSesxma mxolod gasul wels SevZeliT. regionebSi pirveli maRazia<br />
gorSi, 2011 wlis 15 seqtembers gavxseniT. goreli mkiTxveli Cveni servisiT<br />
kmayofilia. Cvenc stimuli mogveca da meore maRazia rusTavSi gavxseniT. „libras“<br />
maRazia rusTavSi 2012 wlis martSi, xalxmravali prezentaciis fonze gaixsna.<br />
gansakuTrebiT Zveli rusTavelebi aqtiurobdnen, radgan maRazia Zvel rusTavSi,<br />
axali skveris gverdiT mdebareobs.<br />
mizezi, ris gamoc aqcenti gorsa da<br />
rusTavze gavakeTeT, iqauri mkiTxvelia.<br />
goris da rusTavis mosaxleoba Cveni<br />
internetmaRaziis meSveobiT ukve didi xania<br />
sar<strong>ge</strong>blobs. am qalaqebidan wignebs xSirad<br />
gvikveTavdnen. amitom, maTTvis wignebis SeZena<br />
ufro mosaxerxebeli gavxadeT. garda amisa,<br />
am qalaqebSi wignis bazari kargad gvaqvs<br />
Seswavlili da moTxovnasac kargad vicnobT.<br />
kadrebamc xeli Segviwyo. rusTavis maRaziis<br />
xelmZRvaneli nato kedelaSvili „libras“<br />
maRaziaTa qselis saburTalos filialis<br />
konsultanti iyo. rusTavis maRaziis<br />
gaxsna misi damsaxurebac aris, risTvisac<br />
madloba unda movuxado. SeiZleba iTqvas,<br />
Tbilisi, vaJa fSavelas 30b<br />
rom maRaziTa qselis regionebSi gatanis<br />
gadawyvetilebam gaamarTla. Cven regionebSi<br />
mkiTxvelTan ufro axlos mivediT, rac<br />
Zalian mniSvnelovania. momxmarebelic kmayofilia. Cvens maRaziebSi mkiTxvels<br />
yovelTvis elodeba sasiamovno siurprizi da wignebze fasdakleba“, - acxadebs<br />
`libras~ maRaziaTa qselis erT-erTi xemZRvaneli zviad sebiskveraZe.<br />
goris da rusTavis maRaziebSi 5 adamiani dasaqmda. aqciebis da saskolo<br />
gamofena-gayidvebis dros „libras“ TanamSromlebs studentebic exmarebian.<br />
„Cveni maRazia axali gaxsnilia. miuxedavad amisa, momxmarebeli kmayofilia.
aqamde rusTavSi wignis erTi maRazia<br />
iyo. axla rusTavelebs wignebis ufro<br />
didi arCevani aqvT. aRdgomis dResaswaulze<br />
mkiTxvels didi aqcia Sev-<br />
TavazeT. msgavsi RonisZiebis gamarTvas<br />
uaxloes dReebSi, saskolo sezonis<br />
damTavrebasTan dakavSirebiTac vapirebT,“<br />
- ambobs „libras“ rusTavis maRaziis<br />
xelmZRvaneli nato kedelaSvili.<br />
wignis maRaziaTa qseli „libra“<br />
wels xaSuris da quTaisis aTvisebas<br />
<strong>ge</strong>gmavs. xaSurSi wignis axali maRazia<br />
seqtemberSi<br />
- ivnisSi.<br />
gaixsneba, xolo quTaisSi<br />
„libra“ erTgul mkiTxvels da<br />
momxmarebels fasdaklebis baraTs<br />
sTavazobs. baraTis mflobeli maRaziaTa<br />
rusTavi, firosmanis 5/1<br />
qselSi 10-dan 15%-mde fasdaklebiT sar<strong>ge</strong>blobs. garda amisa, „libras“ maRaziebsa<br />
da internetmaRaziaSi, yovel kviras yvela Janris sxvadasxva wignebze specialuri<br />
aqciebi ewyoba. wignis maRaziaTa qseli korporatiul momxmareblebs: skolebs,<br />
sabavSvo baRebs, sxvadasxva sajaro da kerZo dawesebulebebs wignebisa da<br />
sakancelario nivTebis SeZenis dros gansakuTrebul pirobebs sTavazobs.<br />
amoWeri baraTi da miiRe 10%-iani fasdakleba wignebze<br />
10%<br />
wignis maRaziaTa qseli<br />
`libra~<br />
saxeli, gvari:<br />
tel.:<br />
Email:<br />
savaWro centri `megalaini~ tel.: 2355683<br />
hipermarketi `gudvili~ tel.: 2309557<br />
vaJa fSavelas 30b tel.: 2945200<br />
rusTavi, firosmanis 5/1 tel.: 0(341)257601<br />
gori, vaCnaZis 1 tel.: 0(370)224266<br />
5
lixtenStaini<br />
avtori: vilhelm haufi<br />
elfis gamomcemloba<br />
anotacia: <strong>ge</strong>rmanelebSi<br />
arsebobs erTi mSvenieri<br />
tradicia: `xalxi, ragind<br />
Sorsac unda cxovrobdes,<br />
yovelwliurad, sameba dRes,<br />
ojaxebiT, mTis bilikebiT<br />
camde awvdil cixesimagres,<br />
lixtenStains stumrobs.~<br />
swored lixtenStainis<br />
garemos fonze viTardeba<br />
pirveli <strong>ge</strong>rmanuli istoriuli<br />
romanis siuJeti _ ori<br />
mosiyvarule gulis istoria,<br />
romliTac am qveynidan<br />
naadrevad wasulma vilhelm<br />
haufma msoflio klasikosTa<br />
gverdiT samudamo adgili<br />
daimkvidra.<br />
magari garekani, 228 gverdi<br />
Rirs 14 lari<br />
rCeuli moTxrobebi<br />
avtori: nikolai gogoli<br />
elfis gamomcemloba<br />
anotacia: `ramdenad ulmobelia<br />
adamiani, ramdeni faruli<br />
gulSemzaravi uxeSobaa<br />
daxvewil, ganaTlebul<br />
darbaislobaSi da, RmerTo<br />
Cemo, im adamianSic ki, romelic<br />
keTilSobilad da patiosnad<br />
miaCnia sazogadoebas!..~<br />
_ ambobda gogoli da<br />
cdilobda Tavisi Semoqmedebis<br />
saSualebiT aseTi adamianebi<br />
saaSkaraoze gamoeyvana; da<br />
ai, CiCikovebi, gorodniCebi,<br />
xlestakovebi, manilovebi da<br />
sxvebi mkiTxvelis winaSe<br />
gaaSiSvla, maTi mankieri<br />
Tvisebebi gamoamzeura; arc<br />
peterburgis mTavari `Rirseba~<br />
nevis prospeqti daindo, iq<br />
moseirne adamianebiT; gagvacno<br />
baSmanCikebis _ am cxovrebis<br />
mier gasresili adamianebis<br />
_ sazogadoebac, adamianis<br />
ufaqizesi sulieri samyaroc,<br />
SeSlilTa fsiqologiac da<br />
`patara adamianebic~<br />
magari garekani, 336 gverdi<br />
Rirs 14 lari<br />
SeiZine internetiT!<br />
<strong>www</strong>.<strong>bookland</strong>.<strong>ge</strong><br />
an SeukveTeT telefoniT<br />
axali<br />
tel: 261-41-21; 218-41-21<br />
Tbilisi, guramiSvilis gamz. 15<br />
daiko keri<br />
avtori: Teodor draizeri<br />
elfis gamomcemloba<br />
anotacia: romani mweralma<br />
1900 wels gamosca.<br />
nawarmoebi axalgazrda<br />
soflel gogonas exeba,<br />
romelic did qalaqSi bedis<br />
saZebnelad Cadis.pirvelad<br />
keri ufros dasTan dabinavdeba,<br />
sadac misi „amerikuli<br />
omebis“gacnobierebas axdens,<br />
Semdgom gogona binas icvlis<br />
da didebisken mimaval gzaze<br />
pirvel nabijebsac dgams.<br />
keri romanis bolos cnobili<br />
msaxiobi xdeba, Tumca,misi<br />
Sinagani samyaro ver egueba<br />
arsebul realobas da<br />
fufunebaSi myofi axalgazrda<br />
qali martoobas irCevs<br />
cxovrebis TanaSemwed.<br />
magari garekani, 328 gverdi<br />
Rirs 14 lari<br />
7
sabraloni I-IV tomi<br />
avtori: viqtor hiugo<br />
gamomcemloba: saqarTvelos macne<br />
anotacia: „sabraloni“ hiugos udidesi da, SeiZleba iTqvas, umTavresi romania, romlis Seqmnasac<br />
mweralma 20 welze meti moandoma, franguli progresuli literaturis am udides ZeglSi<br />
brwyinvaledaa daxatuli sazogadoebis sxvadasxva fenis yofa, socialuri uTanxmoeba am fenaTa Soris<br />
da is brZola, romelsac awarmoebda mSromeli adamiani sakuTari mCagvrelebis winaaRmdeg. wigni<br />
gamoicema oTx tomad<br />
magari garekani 180 gverdi<br />
Rirs 12 lari<br />
TeTri lama<br />
avtori: merab ratiSvili<br />
gamomcemloba: kaligrami<br />
anotacia: „TeTri lama“<br />
siyvaruliT aRsavse<br />
nawarmoebia, mTavar gmirebTan<br />
erTad fiqris, gansjis,<br />
tkivilis gancdis saSualebas<br />
gvaZlevs da TiToeul<br />
Cvengans gvaxsenebs sityvebs:<br />
„sad waiyvan sadaursa, sad<br />
aRufxvri sadiT Zirsa...“<br />
magari garekani<br />
314 gverdi<br />
Rirs 20 lari<br />
8<br />
biZias sizmari<br />
avtori: fiodor dostoevski<br />
anotacia: fiodor dostoevskis<br />
„biZias sizmari“ 1859 wels<br />
gamoqveynda. nawarmoebi<br />
iSviaTi sicxadiT gadmoscems<br />
adamianuri urTierTobebis<br />
rTul, skandalur, erTsa<br />
da imave dros tragikul<br />
da komikur aspeqtebs. es<br />
ar aris mxolod erTi<br />
moxucis istoria. nawarmoebi<br />
warmoad<strong>ge</strong>ns erTgvar<br />
fsiqologiur Sedevrs,<br />
romelsac dResac didi<br />
interesiT ecnoba Tanamedrove<br />
mkiTxveli.<br />
magari garekani<br />
176 gverdi<br />
Rirs 12 lari<br />
saRmrTo sjuli (sakiTxavi wigni)<br />
avtori: sxvadasxva<br />
gamomcemloba: mTawminda<br />
anotacia: winamdebare gamocema<br />
XIX-XX saukuneebSi moRvawe<br />
qarTveli sasuliero pirebis:<br />
episkopos nestoris (yubaneiSvili),<br />
episkoposi pirosis (oqropiriZe),<br />
wminda mRvdelmowame simonis<br />
(mWedliZe), dekanoz raJdenis<br />
(gigauri), dekanoz melitonis<br />
da cnobili moRvawis giorgi<br />
ioselianis naSromTa krebulia. igi<br />
iZleva codnas saRmrTo istoriis,<br />
maxarebelTa cxovrebis, locvis,<br />
RmrTismsaxurebis, saqarTvelos<br />
eklesiis istoriisa da qarTveli<br />
wmindanebis Sesaxeb..<br />
magari garekani<br />
688 gverdi<br />
Rirs 26 lari
iTamaSe da iswavle<br />
zRaprebiT<br />
gamomcemloba: elfi<br />
anotacia: magnitur<br />
saxuravian yuTSi<br />
msoflioSi yvelaze<br />
popularuli 12 zRapari<br />
devs: sami daTvi, wiTelquda,<br />
rapunceli, konkia, aladini,<br />
patara qalTevza, princesa<br />
da muxudos marcvali,<br />
urCxuli da mzeTunaxavi,<br />
bayayi princi, mZinare<br />
mzeTunaxavi, cerodena.<br />
wignis moxerxebuli<br />
formati bavSvs sxvadasxva<br />
TamaSebis fantaziasac<br />
gauRviZebs. magari garekani<br />
Rirs 19 lari<br />
igav-arakebi I da II<br />
gamomcemloba mTawminda<br />
anotacia: orive wignSi igav-arakebi<br />
mocemulia qarTul da inglisur enebze.<br />
igav-arakebi adaptirebulia. Seadgina<br />
giorgi kalandaZem, Targmna marina<br />
gvimraZem<br />
rbili garekani, 14 gverdi<br />
Rirs 2,5 lari<br />
Cemi pirveli xmovani wigni<br />
tyis cxovelebi<br />
gamomcemloba: elfi<br />
anotacia: Ees xmovani wigni<br />
msoflioSi cnobilma bavSvTa<br />
fsiqolo<strong>ge</strong>bma Seadgines. am<br />
unikaluri ilustrirebuli<br />
gamocemis yovel gverdze<br />
mocemulia SemecnebiTi leqsi<br />
romelime erT cxovelze<br />
da iqve dasmulia kiTxva.<br />
Rilakze TiTis daWeriT bavSvi<br />
moismens cxovelis xmas da<br />
aRfrTovandeba.<br />
magari garekani<br />
12 gverdi<br />
Rirs 12 lari<br />
axali<br />
Cemi pirveli xmovani wigni<br />
dedebi da Svilebi<br />
gamomcemloba: elfi<br />
anotacia: Ees xmovani wigni<br />
msoflioSi cnobilma bavSvTa<br />
fsiqolo<strong>ge</strong>bma Seadgines. am<br />
unikaluri ilustrirebuli<br />
gamocemis yovel gverdze<br />
mocemulia SemecnebiTi leqsi<br />
romelime erT cxovelze da<br />
iqve dasmulia kiTxva. Rilakze<br />
TiTis daWeriT bavSvi moismens<br />
cxovelis xmas da aRfrTovandeba<br />
magari garekani<br />
12 gverdi<br />
Rirs 12 lari<br />
<strong>www</strong>.<strong>bookland</strong>.<strong>ge</strong><br />
SeukveTeT<br />
tel.: 261-41-21; 218-41-21<br />
mis.: guramiSvilis 15<br />
SeiZine internetiT!<br />
9
10<br />
elfis gamomcemloba 15 wlisaa<br />
elfis gamomcemloba 1996 wels daarsda. misi<br />
damfuZnebeli profesiiT Jurnalisti da mTargmneli,<br />
TinaTin didebuliZea. gamomcemloba dafuZnebis dRidanve<br />
uamrav saerTaSoriso proeqtSia CarTuli, risTvisac<br />
biznes iniciativebis saerTaSoriso asociaciam specialuri<br />
priziT daajildova.<br />
elfis gamomcemloba msoflios cnobil da umsxviles<br />
gamomcemlobebTan TanamSromlobs da yovelwliurad<br />
monawileobs frankfurtis wignis msoflio da boloniis<br />
sabavSvo wignis msoflio festivalebSi.<br />
elfis gamomcemloba,iseve,rogorc zRapruli elfebi,Tavisi wignebiT yvelgan<br />
sikeTes Tesavs. arsebobis 15 wlis manZilze am gamomcemlobam ganaxorciela<br />
araerTi erovnuli proeqti, romelic dRemde bestseleria: „Cemi saqarTvelo,“<br />
„saqarTvelos saocrebani,“ „saqarTvelos didi brZolebi“, „Cemi pirveli<br />
qrestomaTia“, „Cemi pirveli biblia“, „wminda giorgi“, „wminda nino“, „vaJa<br />
fSavelas istoriebi“, „akaki wereTlis istoriebi“ da mravali sxva. elfis<br />
15-wlian saqmianobaze gvesaubreba gamomcemlobis mTavari redaqtori TamTa<br />
grigolia.<br />
_ elfis gamomcemloba gansakuTrebiT bavSvebSia popularuli, ram<br />
ganapiroba Tqveni warmateba?<br />
_ nabeWdi wigni TavisTavad sulieri sazrdoa, romelsac dRes erTgvar<br />
konkurencias uwevs maRali teqnologiebi. amitom wignic maRal doneze<br />
dabeWdil–gaformebuli unda miewodos mkiTxvels, miT umetes bavSvs. wignis<br />
wakiTxvis Semdeg ar unda dagrCes gancda, rom „raRac gaklia, ver Seivse“,<br />
piriqiT, imdenad unda aivso, rom emociebis gadmocema giWirdes - swored am<br />
principiT arCevs elfis gamomcemloba Temebs, rac, sabolood, mis popularobas<br />
ganapirobebs.<br />
_ Tqvens katalo<strong>ge</strong>bSi TiToeuli sabavSvo wignze asakia miTiTebuli, amas<br />
rogor axerxebT?<br />
fsiqolo<strong>ge</strong>bs miaCniaT, rom bavSvebi kiTxvis dros informaciis 10 procents<br />
imaxsovreben, daTvalierebisas - 30 procents, mosmenisas ki - 20 procents.<br />
am principis garda, elfis nebismier wignSi gaTvaliswinebulia bavSvis asaki,<br />
romelsac, Tavis mxriv, sam safexurad vyofT: 5 wlamde, 8 wlamde da 12 wlamde.<br />
am sakiTxze, bunebrivia, gamocdili fsiqolo<strong>ge</strong>bi zrunaven. bavSvma Tavisi aRqmis<br />
Sesabamisi masala unda miiRos, winaaRmdeg SemTxvevaSi wigni male mobezrdeba<br />
da ukureaqcia eqneba.<br />
Zalian popularulia Tqveni seria „msoflio literaturis klasikosebi“...
Cveni gamocemebis 80 procenti sabavSvo literaturaa.<br />
msoflio literaturis klasikosTa Sedevrebis gamocema<br />
bolo ori wlis ganmavlobaSi daviwyeT. amisken Tavad wignis<br />
bazarma gvibiZga: ar arsebobda axali Targmanebi, arada<br />
Zveli, cenzuruli literatura piradad me makulaturad<br />
mimaCnia. Zvel TargmanebSi bevrgan gamotovebulia<br />
iseTi teqstebi, rac komunistur cenzuras ar awyobda.<br />
gansakuTrebiT es igrZnoboda „guliveris mogzaurobaSi“,<br />
„parizis RvTismSoblis taZarSi“, „wiTel da SavSi“... Cven<br />
gamoveciT Soderlo de laklos „saxifaTo kavSirebi“,<br />
romelic komunisturma cenzuram dasabeWdad saerTod<br />
ar gauSva. garda imisa, rom yvela wigni xelaxla<br />
iTargmneba, gamovcemT qarTveli mkiTxvelisTvis ucnob,<br />
magram msoflioSi aRiarebul klasikosebs, romlebsac<br />
komunistebi ar swyalobdnen: alber koens, mar<strong>ge</strong>ret<br />
diurass da sxvebs.<br />
_ ra siaxleebs SesTavazebT mkiTxvels uaxlos<br />
momavalSi?<br />
_ literaturis specialistebma <strong>ge</strong>rmaniaSi gamoaqveynes<br />
im 500 mwerlis sia,romlebmac msoflios literaturul<br />
procesebze didi gavlena moaxdines. Cveni mizania,<br />
uaxloes 10 weliwadSi yvela am mwerlis nawarmoebebi<br />
gamovceT.<br />
TamTa grigolia<br />
mTavari redaqtori<br />
11
samegrelos aRwera<br />
avtori: arqanjelo lamberti<br />
gamomcemloba: mTawminda<br />
anotacia: italieli avtoris<br />
arqanjelo lambertis<br />
,,samegrelos aRwera” erTerTi<br />
yvelaze mdidari<br />
literaturuli wyaroa<br />
XVII saukunis samegrelos<br />
Sesaxeb. amis ZiriTadi mizezia,<br />
rom man didi xani dahyo<br />
saqarTveloSi da amdenad, mis<br />
mier warmod<strong>ge</strong>nili cnobebi<br />
xangrZlivi dakvirvebis<br />
Sedegia. igi TviTve gvawvdis<br />
cnobas: TiTqmis Tvrameti weli<br />
viyavi mxolod kolxidaSio.<br />
rogorc kaTolikuri eklesiis<br />
misioneri arqanjelo lamberti<br />
metad tendenciuria sasuliero<br />
sakiTxebSi,magram amave dros<br />
unikalur cnobebs gvawvdis<br />
Cveni warsulidan. xsenebuli<br />
naSromi gamoqveynebulia,<br />
magram amjerad igi Znelad<br />
xelmisawvdomia farTo<br />
mkiTxveli sazogadoebisaTvis.<br />
swored am xarvezis<br />
gamosasworeblad, aseve<br />
ucxoelTa mier danaxuli<br />
saqarTvelos gaxsenebawarmoCenisaTvis<br />
gadavwyviteT<br />
misi gamocema. wigns davurTeT<br />
XVII saukunis mxatvris da<br />
mogzauris don kristoforo de<br />
kastelis naxatebi, romlebic<br />
man saqarTveloSi yofnis dros<br />
Seqmna (originalis fotofirebi<br />
daculia saqarTvelos<br />
erovnul muzeumSi). vfiqrobT,<br />
isini mkiTxvels warmod<strong>ge</strong>nas<br />
gaumdidrebs XVII saukunis<br />
samegreloze.<br />
magari garekani, 240 gverdi<br />
Rirs 15 lari<br />
12<br />
Cemi pirveli moTxrobebi<br />
gamomcemloba: elfi<br />
anotacia: wignSi Setanilia<br />
saqarTvelos erovnuli<br />
siamayis, udidesi sabavSvo<br />
mwerlis iakob go<strong>ge</strong>baSvilis<br />
moTxrobebi, romlebic SeuZlia<br />
2 wlis bavSvs mSobelma<br />
Tavad waukiTxos, xolo<br />
rogorc ki anbans iswavlis,<br />
bavSvi TviTon waikiTxavs.<br />
saxaliso ilustraciebi da<br />
maTze gakeTebuli aqcentebi<br />
bavSvs teqstis sworad aRqmasa<br />
da fantaziis gaRviZebaSi<br />
daexmareba.<br />
magari garekani, 48 gverdi<br />
Rirs 8 lari<br />
Cemi pirveli gasaferadebeli<br />
gamocanebi<br />
gamomcemloba: elfi<br />
anotacia:DwignSi Setanilia<br />
qarTuli xalxuri gamocanebi.<br />
zogierTis pasuxi bavSvma<br />
gasaferadebel naxatSi unda<br />
moZebnos.<br />
rbili garekani<br />
38 gverdi<br />
Rirs 3.80 lari<br />
Cemi pirveli pianino karaoke<br />
gamomcemloba: elfi<br />
anotacia: saqarTveloSi pirvelad<br />
gamodis muyaos wigni – pianino–<br />
karaoke, romelsac mikrofonic<br />
mohyveba. es originaluri<br />
gamocema Seicavs msoflioSi<br />
iseT popularul simRerebs,<br />
rogoricaa: dabadebis dRe, sapnis<br />
buStis simRera, iyo da ara iyo<br />
ra da sxva. mikrofoni uerTdeba<br />
pianinos da bavSvs SeuZlia<br />
daukras da imReros. yvelaferi<br />
Zalian martivia. melodia sworad<br />
rom daukras, bavSvi akvirdeba<br />
burTulebis ferebs, wertilebsa<br />
da ricxvebs da Tavisi<br />
SesrulebiT aRfrTovanebuli<br />
rCeba.<br />
magari garekani<br />
16 gverdi<br />
Rirs 17 lari<br />
Cemi pirveli gasaferadebeli<br />
xalxuri zRaprebi<br />
gamomcemloba: elfi<br />
anotacia:DSegiZliaT pataras<br />
waukiTxoT an Tavad waikiTxos<br />
da gaaferados saxaliso<br />
qarTuli xalxuri zRaprebi:<br />
Citi da mefe, mela, mamali,<br />
batkani da Citi, rwyili da<br />
WianWvela da sxva.<br />
rbili garekani<br />
38 gverdi<br />
Rirs 3.80 lari
me vswavlob xatvas mwvane<br />
gamomcemloba: elfi<br />
anotacia: es wigni msoflios<br />
mraval qveyanaSi gamoica. igi<br />
iseTi meTodikiTaa Sed<strong>ge</strong>nili,<br />
rom yvela bavSvi warmatebiT<br />
gamoiyenebs. xatvis samyaroSi<br />
ise martivad Seabijebs,<br />
rom SeiZleba daujereblad<br />
mo<strong>ge</strong>CvenoT. garwmunebT, rom<br />
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Tu multfilmis personaJebis<br />
xatva Zalze martivi da<br />
saxaliso gaxdeba. garda<br />
amisa, is advilad iswavlis<br />
cxovelebis, saojaxo<br />
nivTebis, xil-bostneulis<br />
da sxva sagnebis xatvas.<br />
amisaTvis ubralo ramaa<br />
saWiro, mas unda SeayvaroT<br />
fanqari, xolo danarCens<br />
misi niWi, silamazis aRqmis<br />
unari da maxvili Tvali<br />
gaakeTebs. imisaTvis, rom<br />
xatva bavSvisTvis saxaliso<br />
saqmed iqces, Tqveni daxmareba<br />
aucilebelia. pirvel rigSi,<br />
SeiZineT saxatavi rveuli<br />
da feradi fanqrebi an<br />
flomasterebi. xatvis<br />
procesSi bavSvs gaacaniT<br />
ferebi. igi nabij-nabij<br />
unda mihyves TiToeuli<br />
naxatis nimuSs da bolos<br />
gaaferados.<br />
rbili garekani<br />
192 gverdi<br />
Rirs 12 lari<br />
me vswavlob xatvas yviTeli<br />
gamomcemloba: elfi<br />
anotacia: es wigni msoflios<br />
mraval qveyanaSi gamoica. igi<br />
iseTi meTodikiTaa Sed<strong>ge</strong>nili,<br />
rom yvela bavSvi warmatebiT<br />
gamoiyenebs. xatvis samyaroSi<br />
ise martivad Seabijebs,<br />
rom SeiZleba daujereblad<br />
mo<strong>ge</strong>CvenoT. garwmunebT, rom<br />
bavSvisTvis nacnobi zRaprisa<br />
Tu multfilmis personaJebis<br />
xatva Zalze martivi da<br />
saxaliso gaxdeba. garda<br />
amisa, is advilad iswavlis<br />
cxovelebis, saojaxo nivTebis,<br />
xil-bostneulis da sxv.<br />
sagnebis xatvas. amisaTvis<br />
ubralo ramaa saWiro, mas<br />
unda SeayvaroT fanqari, xolo<br />
danarCens misi niWi, silamazis<br />
aRqmis unari da maxvili<br />
Tvali gaakeTebs. imisaTvis,<br />
rom xatva bavSvisTvis<br />
saxaliso saqmed iqces, Tqveni<br />
daxmareba aucilebelia.<br />
pirvel rigSi, SeiZineT<br />
saxatavi rveuli da feradi<br />
fanqrebi an flomasterebi.<br />
xatvis procesSi bavSvs<br />
gaacaniT ferebi. igi nabijnabij<br />
unda mihyves TiToeuli<br />
naxatis nimuSs da bolos<br />
gaaferados.<br />
rbili garekani<br />
192 gverdi<br />
Rirs 12 lari<br />
axali<br />
sabavSvo leqsebi da moTxrobebi<br />
II nawili<br />
avtori: sxvadasxva<br />
gamomcemloba: saqarTvelos macne<br />
anotacia: uxvad ilustrirebul<br />
wignSi Tavmoyrilia bavSvebisTvis<br />
sayvareli avtorebis leqsebi da<br />
moTxrobebi.<br />
magari garekani, 100 gverdi<br />
Rirs 12 lari<br />
SemecnebiTi zRaprebi<br />
gamomcemloba: elfi<br />
anotacia: am wignSi Setanilia<br />
iseTi zRaprebi, romelic bavSvs<br />
ama Tu im cxovelis warmoSobasa<br />
da Taviseburebebze daafiqrebs:<br />
ratom daaTrevs ku Tavis<br />
saxls? ratom yivis mamali?<br />
ratom nebivrobs kameCi wyalSi<br />
da sxva. es aris pirveli<br />
qarTuli wigni, romelic<br />
konkursSi gamarjvebulma<br />
bavSvebma: nino cincaZem, mariam<br />
kobaxiZem, laSa jafariZem, Tika<br />
amirxanaSvilma, zizi niSnianiZem<br />
da luka nozaZem daasuraTes.<br />
teqstebis avtoria Tamar adamia.<br />
magari garekani, 48 gverdi<br />
Rirs 7 lari<br />
13
stikerebiani aqtivobis wignebi – ferebi, formebi, pirveli<br />
sityvebi, viswavloT Tvla<br />
gamomcemloba: logos presi<br />
anotacia: patarebisTvis Zalian saxaliso iqneba ferebis,<br />
Tvlis, pirveli sityvebis, Tvlis swavla stikerebiani<br />
aqtivobis am wignebis meSveobiT! amaSi maT feradovani da<br />
naTeli ilustraciebic daexmarebaT.<br />
rbili garekani, 32 gverdi<br />
Rirs 7.9 lari<br />
titaniki<br />
avtori: emili hokinsi<br />
gamomcemloba: logos presi<br />
anotacia: titaniki yvelaze didi xomaldi iyo, romelic ki<br />
manamde a<strong>ge</strong>bula. miaCndaT, rom igi arasdros CaiZireboda,<br />
magram pirvelive reisis dros erT sabediswero Rames<br />
xomaldi aisbergs Seejaxa da yinulovanma wyalma STanTqa.<br />
wignSi realurTan miaxloebuli xmovani gaformebiTa da<br />
panoramuli gamosaxulebebiT gacocxlebulia <strong>ge</strong>mze arsebuli<br />
atmosfero.<br />
magari garekani, 8 gverdi<br />
Rirs 27.9 lari<br />
14<br />
Cemi pirveli qarTuli leqsebi<br />
avtori: givi WiWinaZe<br />
bakur sulakauris gamomcemloba<br />
anotacia: wignSi Sesulia givi<br />
WiWinaZis yvela drois saukeTeso<br />
leqsebi. saxaliso, saucxoo<br />
ilustraciebiT gaformebuli es<br />
leqsebi Tqveni Svilis pirvel<br />
sayvarel sakiTxav wignad iqceva<br />
magari garekani, 56 gverdi<br />
Rirs 29 lari<br />
popularuli sabavSvo da<br />
saymawvilo simRerebi<br />
avtori: sxvadasxva<br />
gamomcemloba: saqarTvelos macne<br />
anotacia: wignSi Sesulia<br />
popularuli sabavSvo da<br />
saymawvilo simRerebi.<br />
magari garekani<br />
96 gverdi<br />
Rirs 12 lari
Tavsatexebis wigni<br />
3-dan 5 wlamde<br />
gamomcemloba:<br />
saqarTvelos macne<br />
anotacia: samidan xuT<br />
wlamde asakSi bavSvi<br />
swavlobs cnebebs:<br />
„pirveli da bolo“,<br />
„yvelaze didi da<br />
yvelaze patara“ da<br />
aseve ferebsa da<br />
formebs. am drois<br />
ganmavlobaSi is<br />
pirvel nabijebs dgams<br />
ZiriTadi unar–Cvevebis<br />
Camosayalibeblad:<br />
swavlobs<br />
koncentracias,<br />
logikurad azrovnebas,<br />
weras, Tvlas.<br />
mniSvnelovania, rom<br />
bavSvma warmatebiT<br />
aiTvisos es unar–<br />
Cvevebi da amave dros,<br />
gaerTos kidec. es<br />
wigni saSualebas<br />
miscems bavSvebs, rom<br />
werisa da Tvlis<br />
samyaroSi xalisiTa da<br />
codniT Seabijon.<br />
magari garekani<br />
96 gverdi<br />
Rirs 6.9 lari<br />
mxiaruleba<br />
TavsatexebTan 5-dan 7<br />
wlamde<br />
gamomcemloba:<br />
saqarTvelos macne<br />
anotacia: xuTidan Svid<br />
wlamde asakSi bavSvi<br />
pirvel nabijebs dgams<br />
ZiriTadi unar–Cvevebis<br />
Camosayalibeblad:<br />
swavlobs<br />
koncentracias,<br />
logikurad azrovnebas,<br />
weras, Tvlas.<br />
mniSvnelovania, rom<br />
bavSvma warmatebiT<br />
aiTvisos es unar–<br />
Cvevebi da, amave<br />
dros, gaerTos<br />
kidec. raSic es<br />
savarjiSoebi daexmareba,<br />
romlebic gamocdili<br />
specialistebis mieraa<br />
Sed<strong>ge</strong>nili<br />
magari garekani<br />
96 gverdi<br />
Rirs 6.9 lari<br />
Tavsatexebis droa<br />
6-dan 8 wlamde<br />
gamomcemloba:<br />
saqarTvelos macne<br />
anotacia: es wigni<br />
eqvsidan rva wlamde<br />
asakis bavSvebisTvis<br />
gankuTvnili sityvebisa<br />
da ricxvebis saxaliso<br />
Tavsatexebis krebulia.<br />
Tqvenma Svilma ukve<br />
gadadga pirveli<br />
nabijebi werisa da<br />
Tvlis samyaroSi.<br />
sityvebis, ricxvebisa<br />
da logikuri<br />
Tavsatexebis es<br />
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xels Seuwyobs, rom<br />
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ufro saintereso da<br />
saxaliso iyos.<br />
magari garekani<br />
96 gverdi<br />
Rirs 6.9 lari<br />
axali<br />
gasarTobi Tavsatexebi<br />
4-dan 6 wlamde<br />
gamomcemloba:<br />
saqarTvelos macne<br />
anotacia: oTxidan eqvs<br />
wlamde asakSi bavSvi<br />
pirvel nabijebs dgams<br />
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Camosayalibeblad:<br />
swavlobs koncentracias,<br />
logikurad azrovnebas,<br />
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mniSvnelovania, rom<br />
bavSvma warmatebiT<br />
aiTvisos es unar–<br />
Cvevebi da, amave dros,<br />
gaerTos kidec. es wigni<br />
daexmareba bavSvebs,<br />
rom werisa da Tvlis<br />
samyaroSi xalisiTa da<br />
codniT Seabijon.<br />
magari garekani<br />
96 gverdi<br />
Rirs 6.9 lari<br />
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15
<strong>www</strong>.labybooks.<strong>ge</strong>
festivali<br />
wignTan Sexvedris adgili ucvlelia - wereTlis N118,<br />
„eqspo jorjia“<br />
24-dan 26 maisis CaTvliT TbilisSi, sagamofeno centr „eqspo jorjiaSi“<br />
wignis me-14 saerTaSoriso festivali gaimarTeba. axali wignebi, prezentaciebi,<br />
aRiarebul Tu axalbeda avtorebTan Sexvedrebi, didi fasdakleba da wignebTan<br />
dakavSirebuli aqsesuarebi - es yvelaferi 3-dRian saerTaSoriso festivalze<br />
wignis uamrav moyvaruls izidavs.<br />
Tbilisis wignis me-14 saerTaSoriso festivali „eqspo jorjias“ sagamofeno<br />
pavilionSi 24 maiss, „onlain wignebis maRazia lit.<strong>ge</strong>“-s da aleqsandru vakulovskisa<br />
da moni stanilas ruminuli poeziis prezentaciiT daiwyeba. 25 maiss gia qarCxaZis<br />
gamomcemloba nato daviTaSvilis axal wigns - „oTxi mxare da oTx svets“<br />
warad<strong>ge</strong>ns. imave dRes bakur sulakauris gamomcemloba ukve tradiciad qceuli<br />
literaturuli premia - „wlis saukeTeso moTxrobis“ dajildoebis ceremonials<br />
gamarTavs. 26 maiss ki Tamar SarabiZe mkiTxvels gamomcemloba „sezanis“ axali<br />
wignis - „amiranis“ Sesaxeb mouTxrobs.<br />
„Tbilisis wignis me-14 saerTaSoriso festivalSi 50-ze meti adgilobrivi<br />
da ramdenime ucxouri gamomcemloba monawileobs. festivalSi monawileobas<br />
miiRebs saqarTveloSi arsebuli TiTqmis yvela saerTaSoriso organizaciis<br />
warmomad<strong>ge</strong>nloba, ramdenime qveynis saelCo da ori cnobili Turquli gamomcemloba.<br />
festivalisTvis gamomcemlebi yovelwliurad sagan<strong>ge</strong>bod emzadebian. gamonaklisi<br />
arc wlevandeli welia. sagamofeno centr „eqspo jorjiaSi“ welsac ramdenime<br />
aTeuli axali gamocema iqneba warmod<strong>ge</strong>nili.<br />
siaxleebic gvaqvs. wels pirvelad Tbilisis wignis saerTaSoriso festivalze<br />
rumineli avtorebi gveyoleba stumrad. aleqsandru vakulovski da moni stanila<br />
festivalis farglebSi or literaturul saRamos gamarTaven: erTs „eqspo<br />
jorjias“ me-11 pavilionSi, xolo meores - bambis rigSi, literaturul kafeSi.<br />
festivalis kidev erTi siaxle erTjeradi vauCerebia. wignis gamomcemelTa<br />
da gamavrcelebelTa asociaciis mier gamocemuli vauCeri 24-dan 27 maisis<br />
CaTvliT iqneba validuri. is gaTanabrebulia misTvis miniWebuli erTeulis<br />
erovnul valutasTan. vauCeris mflobels misi meSveobiT festivalze nebismieri<br />
sasurveli wignis SeZena SeeZleba. vfiqrobT,rom es kargi saSualebaa donaciisTvis<br />
da mas saqarTveloSi arsebuli organizaciebi, dawesebulebebi an kerZo pirebi<br />
qvelmoqmedebisTvis gamoiyeneben. saqarTvelos kulturisa da ZeglTa dacvis<br />
saministrom 50 000 laris Rirebulebis vauCerebi SeiZina da es vauCerebi<br />
saqarTveloSi moqmed 66 centralur biblioTekas saCuqrad gadasca. es xels<br />
Seuwyobs biblioTekebis wignadi fondis gaaxlebas“, - ambobs wignis gamomcemelTa<br />
da gamavrcelebelTa asociaciis aRmasrulebeli direqtori nino goginaSvili.<br />
wels festivalis areali gaizarda da safestivalo sivrceSi „eqspo jorjias“<br />
me-11 pavilionis garda Tbilisis ramdenime literaturuli kafec moeqca. am<br />
kafeebSi oTxi dRis ganmavlobaSi, saRamos 7-dan 10 saaTamde literaturuli<br />
saRamoebi gaimarTeba.<br />
Tbilisis wignis me-14 saerTaSoriso festivali 27 maiss, bambis rigis<br />
literaturul kafeSi gamarTuli ruminuli poeziis saRamoTi daixureba.<br />
17
18<br />
„gvinda, mewarmeebs da studentebs Tanamedrove<br />
literatura xelmisawvdom fasad SevTavazoT“<br />
axalgzrda biznesmeni giorgi zautaSvili<br />
ruseTidan saqarTveloSi 2011 wlis bolos<br />
dabrunda. axali weli misTvis axali saqmeebiT<br />
daiwyo. 2012 wlis ianvridan giorgi<br />
Tbilisis saaviacio universitetSi biznesis<br />
safuZvlebs kiTxulobs. sagamomcemlo<br />
saqmianobaSi Tanamedrove saxelmZRvaneloebis<br />
uSedego Zebnis Semdeg aRmoCnda. giorgi amJamad<br />
gamomcemloba „labirinTis“ direqtoria da<br />
axali saxelmZRvaneloebiT Raribi wignis<br />
qarTuli bazris gamdidrebas apirebs.<br />
_ saqarTvelodan wasvla ufro ojaxis<br />
gadawyvetileba iyo,vidre Cemi survili. 1994<br />
wels Cemi ojaxi sacxovreblad moskovSi<br />
gadavida. maSin me-11 klasSi viyavi. skola,<br />
umaRlesi saswavlebeli da aspirantura iq<br />
davamTavre. vmuSaobdi, Cemi biznesi mqonda da<br />
Tan studentebsac vaswavlidi.<br />
_ saqarTveloSi ratom dabrundiT?<br />
_ ruseTSi miviRe ganaTleba da samuSao gamocdileba. magram, guli yovelTvis<br />
aqeT momiwevda. Tbilisi Zalian menatreboda. moskovSi sulieri sicarielis<br />
da martoobis SegrZneba mqonda. imisTvis, rom kargad iyo, marto finansuri<br />
uzrunvelyofa sakmarisi piroba ar aris. moskovSi finansurad uzrunvelyofili,<br />
magram sulierad carieli viyavi - iseTi urTierToba, rogoric aq, saqarTveloSi<br />
aris, ruseTSi ar arsebobs. sulieri sicarielis Sesavsebad gadavwyvite, rom<br />
saxlSi davbrunebuliyavi. gadawyvetileba uceb moviyvane sisruleSi da Zalian<br />
kmayofili var. axla leqciebs vkiTxulob saaviacio universitetSi. studentebs<br />
biznesis safuZvlebs vaswavli. ramdenime Tvea, rac „labirinTis“ direqtori<br />
var.<br />
_ „labirinTamde“ rogor moxvediT?<br />
_ aq rom Camovedi, saaviacio universitetis xelmZRvanelobam maT universitet-<br />
Si biznesis safuZvlebis kursis wakiTxva SemomTavaza. biznesis safuZvlebs<br />
moskovis ramdenime umaRles saswavlebelSic vkiTxulobdi. Cemi kursi qarTulad<br />
gadavTargmne. paralelurad, qarTul enaze gamocemuli saxelmZRvaneloebs<br />
veZebdi. mindoda menaxa, ra wignebiT aswavlidnen qarTvel studentebs. ar minda<br />
Seuracxyofa mivayeno im avtorebs, romlebic qarTulenovani saxelmZRvaneloebis<br />
Seqmnaze muSaobdnen da muSaoben, magram aRmovaCine, rom qarTuli saganmanaTleblo<br />
literaturis bazari aris Zalian Raribi da arsebuli saxelmZRvaneloebis<br />
didi nawili ukve Zalian moZvelebulia. paradoqsia: saqarTveloSi studentebs
proeqti<br />
aswavlian biznesis administrirebas da biznesis administrirebis Tanamedrove<br />
saxelmZRvanelo ar arsebobs. ramdenime axali kargi wignis Seqmnis idea gamiCnda<br />
da am ideebiT Cems bavSvobis megobarTan da wignis gamavrcelebeli kompaniis<br />
„wignis samyaros“ xemZRvanelTan, zviad sebiskveraZesTan mivedi. ase aRmovCndi<br />
gamomcemloba „labirinTSi“. romelic wignis samyaros erT–erTi Svilobili<br />
kompaniaa. gvinda, rom gamomcemlobaSi saganmanaTleblo, biznes da saqmiani<br />
literaturis mimarTuleba gavaZlieroT.<br />
Cveni mizania, qarTvel mewarmeebs Tanamedrove, saqmiani literatura operatiulad<br />
mivawodoT. Cveni mewarmeebisa da biznesmenebis did nawils ganaTleba im periodSi<br />
aqvs miRebuli, roca biznesis safuZvlebi ar iswavleboda. bevr maTgans ar aqvs<br />
imis dro,rom am sferoSi ganaTleba axla miiRos. gvinda,mewarmeebs da studentebs<br />
Tanamedrove biznesliteratura xelmisawvdom fasSi SevTavazoT. rac mTavaria, es<br />
saxelmZRvaneloebi da literatura popularuli eniT iqneba dawerili.<br />
_ ra iqneba Tqveni prioriteti da qarTvel mkiTxvels ra siaxleebs<br />
SesTavazebT?<br />
_ rogorc ukve giTxariT, qarTul enaze saxelmZRvaneloebi Zalian gvian gamodis.<br />
gvinda, rom dagvianebis es periodi maqsimalurad SevamciroT da qarTvel<br />
studentebs da mewarmeebs maTTvis saWiro, saintereso saxelmZRvaneloebi da<br />
literatura rac SeiZleba operatiulad mivawodoT.<br />
pirveli Tanamedrove saxelmZRvanelo, romelsac qarTveli mkiTxveli „labirinTisgan“<br />
miiRebs, aSS-s saelCos TanadafinansebiT gamocemuli wigni - „kriminalistikis<br />
safuZvlebi“ (Forensic Criminology) iqneba. gamomcemloba Academic<br />
Press-ma es wigni aSS-Si 2010 wels gamosca. samarTlis sferoSi qarTul bazarze<br />
aseTi donis saxelmZRvanelo ar arsebobs.<br />
_ rodis da ra tiraJiT gamova es wigni qarTul bazarze?<br />
_ Forensic Criminology originalSi 600 gverdiani wignia. saxelmZRvanelos<br />
redaqtorebi iqnebian quTaisis akaki wereTlis saxelobis universitetis warmomad<strong>ge</strong>nlobiTi<br />
sabWos Tavmjdomare robert goleTiani da Sss-s kriminalistikis<br />
samsaxuris erT-erTi wamyvani TanamSromeli. wignis nawili ukve Targmnilia.<br />
saxelmZRvanelo daaxloebiT 6 TveSi gamova. pirveli tiraJi 1000 cali iqneba.<br />
moTxovnis SemTxvevaSi, tiraJs gavzrdiT. axlo momavalSi samarTlis sferoSi<br />
sxva saxelmZRvaneloebis gamocemasac vfiqrobT.<br />
_ Tqven TqviT, rom qarTul enaze saxelmZRvaneloebi dagvianebiT gamodis. ra<br />
aris is maqsimaluri dro, romlis ganmavlobaSic gamomcemloba `labirinTi~<br />
mkiTxvels qarTul enaze naTargmn Tanamedrove saxelmZRvanelos SesTavzebT?<br />
_ qarTul enaze naTargmn Tanamedrove saxelmZRvanelos Cveni mkiTxveli maqsimum<br />
1 welSi miiRebs. proeqtis dawyebidan maRaziis daxlamde gzis gavlas swored<br />
amdeni dro dasWirdeba.<br />
_ sxva ra siaxleebs SesTavazebT mkiTxvels?<br />
_ axla vmuSaobT biznesis eTikis saxelmZRvaneloze. es wignic male gamova.<br />
saxelmZRvneloSi detalurad iqneba aRwerili saqmiani korespondenciis, satelefono<br />
saubris da qcevis eTika.<br />
19
dResdReisobiT saqarTveloSi Zalian aqtualuria turizmis Tema. saaviacio<br />
universitetSi ixsneba axali programa turizmis Sesaxeb. xelmZRvaneloba<br />
dainteresebulia, rom swavla mimdinareobdes Tanamedrove saxelmZRvaneloebis<br />
meSveobiT. axla aRmovaCine erTi Zalian saintereso wigni, romelic ukrainaSia<br />
gamocemuli da turizmis sferoSi biznesis menejments exeba. masSi kargad aris<br />
aRwerili yvela is aspeqti, rac turistuli biznesis warmatebisTvis aris<br />
saWiro. gvinda, es wignic vTargmnoT, radgan qarTvel mkiTxvels turizmis sferoSi<br />
Tanamedrove saxelmZRvaneloebis didi arCevani ar aqvs.<br />
MBA (Master of Business Administration)-s saxelmZRvanelobis gamocemazec<br />
vfiqrobT. saqarTveloSi MBA-s saxelmZRvaneloebi ar aris. aseTi donis<br />
saganmanaTleblo literatura Tu Semova qarTul bazarze, ganaTlebis donec<br />
aiwevs. magram, MBA-s wignebi Zalian Zviri Rirs. gamomcemloba Tavisi mwiri<br />
finansebiT aseTi donis wignebis gamocemas ver Seswvdeba. imedi gvaqvs, rom<br />
sponsori gamoCndeba da am did saqmeSi dagvexmareba.<br />
Zalian saintereso literatura dagrovda internetvaWrobis sferoSic. aseTi<br />
wignebi qarTul enaze ar arsebobs. „labirinTis“ Semdgomi proeqtebis farglebSi<br />
qarTvel treiderebs sainterso wignebs SevTavazebT. vmuSaobT axali samecnieropopularuli<br />
da fsiqologiuri literaturis Targmnazec.<br />
siaxleebi gvaqvs mxatvruli literaturis sferoSic. Cven ukve vTargmneT<br />
viqtor pelevinis Generation „P“. pelevinTan kontaqtze gasvla sakmaod rTuli<br />
iyo, radgan is sazogadoebasTan da JurnalistebTan kontaqts gaurbis. amJamad<br />
gamomcemlobasTan ramdenime detals vazustebT. gamomcemloba saavtoro uflebis<br />
mocemaze advilad dagvTanxmda,radgan wigns SoTa iaTaSvili Targmnis. mas icnoben<br />
da endobian. am wignis Targmna advili ar aris, radgan masSi 90-iani wlebis<br />
rusuli Jargonia gamoyenebuli.<br />
male gamova aleqsandre diumas istoriuli romanis - „dedofali margos“<br />
axali Targmanic da mkiTxveli sabWoTa cenzurisgan daCexili da damaxinjebuli<br />
romanisgan Zalian gansxvavebul versias waikiTxavs. gadaiTargmneba romanSi Sesuli<br />
leqsebic. leqsebs axalgazrda poeti naTia nacvliSvili Targmnis. „dedofali<br />
margos“ eleqtronuli versia ukve mzad aris da wigni male gamova. uaxloes<br />
momavalSi mkiTxvels fransuaza saganis or romans SevTavazebT. esec axali<br />
Targmani iqneba.<br />
_ pedagogiuri saqmianobis gagrZelebas momavalSic apirebT?<br />
_ ki, CemTvis es erTgvari hobia. Tan vecdebi axali literaturis danergvas<br />
umaRles saswavleblebSi.<br />
20<br />
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21
2011 wels sabavSvo wignebis gamocemis sferoSi didi aqtiuroba SeimCneoda,<br />
gansakuTrebiT egreTwodebuli wigni saTamaSoebis mimarTulebiT iyo saintereso<br />
proeqtebi. ZiriTadi gayidvebis 35% swored am segmentze modis. am sferoSi<br />
`bakur sulakauris gamomcemloba~, `palitra L~ da `logos presi~ lideroben, am<br />
maraTons, romelic 2012 welsac grZeldeba, elfis gamomcemlobis erTi proeqti<br />
`iTamaSe da iswavle~ da gamomcemloba `bakmis~ `basti bubu karaoke~ Seematnen.<br />
miuxedavad imisa, rom `bakur sulakauris gamomcemloba~, `palitra L~ da `logos<br />
presi~ SeTavazebuli proeqtebis mravalferovnebiT gamoirCeodnen, calkeuli<br />
proeqtebis gayidvebis raodenobiT gamarjveba maT ar xvdaT wilad. mTlianobaSi<br />
wigni-saTamaSoebis bazari ukve gajerda. axla yvelaze didi mniSvneloba proeqtis<br />
sworad SerCevas eniWeba. qarTvelma mSoblebma advilad auRes alRo am siaxles.<br />
isini ufro momTxovnebi gaxdnen da daxvewil produqcias iTxoven. gadavwyviteT,<br />
wigni-saTamaSos nominacia calke gamogveyo, sadac xmovani da fazlebiani wignebic<br />
Sedian:<br />
I `iTamaSe da iswavle~ elfis gamomcemloba; `basti bubu karaoke~ gamomcemloba<br />
bakmi<br />
II xmovani wigni `cxovelebi~ bakur sulakauri<br />
III samganzomilebiani xmovani wigni `alisa saocrebaTa samyaroSi~ da `pinokio~<br />
bakur sulakauris gamomcemloba<br />
msoflio literatura – 2011 gayidvebis sferoSi mniSvnelovani cvlileba ar<br />
aris. gagrZelda palitras L-s seria `50 wigni~, elfis gamomcemlobis, sulakauris<br />
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I viqtor hiugo `parizis RvTismSoblis taZari~ seria: msoflio literaturis<br />
klasikosebi<br />
II stig larsoni `gogona drakonis tatuTi~; oskar uaildis `dorian greis<br />
portreti~ seria: 50 wigni<br />
III aleqsandre diuma (Svili) `qali kameliebiT~ seria: klasika; emili bronte<br />
`qariSxliani uReltexili~ seria: aucilebeli sakiTxavi<br />
22
wlis<br />
bestseleri<br />
SemecnebiTi wignebi mozardebisaTvis - siaxle - axali gamomcemloba `areas~<br />
mier gamocemuli `didi sabavSvo enciklopedia~, elfis gamomcemlobam seria: `Cemi<br />
saqarTvelos~ axali wigni `saqarTvelos saocrebani~ gamosca. adgilebi ase<br />
ganawilda:<br />
I lamara Sen<strong>ge</strong>lia `saqarTvelos saocrebani~, elfis gamomcemloba<br />
II avtorTa jgufi `didi sabavSvo enciklopedia~ Dorlin Kindersley<br />
III avtorTa jgufi `msoflios istoriis enciklopedia~ Makmilan publishing<br />
qarTuli Tanamedrove proza – am sameulSi (ufro sworad oTxeuli gamovida),ori<br />
axali wevria: merab ratiSvili da defi. wignebis gayidvebis Tanabari raodenobiT<br />
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qarTuli poezia:<br />
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II ana kalandaZe `gamobrwyindi miuRwevelo~, pegasi<br />
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Tanamedrove qarTuli sabavSvo wigni – aq rogorc yovelTvis uamravi siaxle iyo<br />
elfis gamomcemlobis `qarTuli literaturis klasikosebma~ pirveloba aravis<br />
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literas `saqarTvelos istoria bavSvebisaTvis~.<br />
23
I `qarTuli literaturis klasikosebi~, elfis gamomcemloba<br />
II `saqarTvelos istoria bavSvebisaTvis~, litera<br />
III `sabavSvo leqsebi da moTxrobebi~, saqarTvelos macne<br />
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`mSoblis enciklopedia~, wigns gayidvebis sakmaod maRali maCvenebeli hqonda. wlis<br />
proeqtma `mSoblis enciklopediam~ daarRvia sameulis idilia da SarSandeli<br />
favoriti `kulinariis enciklopedia~ CamoaqveiTa. Tumca qarTvelebis sayvareli<br />
Tema mainc liderobs. kulinariis sferos axla ukve meore wigni Seemata -<br />
`saqarTvelos macnem~ Targmna Rebo publishers – is `samzareulos enciklopedia~.<br />
I red.: Temur miqelaZe `mSoblis enciklopedia~ Rosmen<br />
II `samzareulos enciklopedia~ Rebo publishers; `kulinariis enciklopedia~<br />
elfis gamomcemloba<br />
III `iumoris enciklopedia~ diadema<br />
mTlianobaSi 2011 weli wina welTan SedarebiT gamomcemlebisaTvis ufro nayofieri<br />
gamodga. miuxedavad imisa, rom is bumi rac 2010-Si iyo `wignebi presasTan erTad~<br />
Cacxra da saerTo gayidvebi TiTqmis ucvleli darCa. Cveni monacemebiT, gasul<br />
wels 450-mde axali wigni gamoica, aqedan 370-mde moxvda maRaziebis Taroebze.<br />
axali gamocemebis raodenobiT `bakur sulakauris gamomcemloba~ da `palitra~<br />
lideroben. palitris SemTxvevaSi es gasa<strong>ge</strong>bia - am gamomcemlobam bazarze Semosvlis<br />
dRidan aqcenti raodenobaze gaakeTa. rac Seexeba bakur sulakauris gamomcemlobas,<br />
yovelTvis bevri siaxle aqvs wlis ganmavlobaSi, xolo 2011 wels gamocemuli<br />
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TiTqmis yvela segmentSi bestselerebma gayidvebis 15-35% aiTvises, rac wina<br />
welTan SedarebiT kargi Sedegia. mokled rom vTqvaT, gamomcemlebo akeTeT kargi<br />
da ukeTesi wignebi!<br />
P.S. monacemebi aRebulia wignis maRaziaTa qseli `libras~ da wignis gamavrcelebeli<br />
kompania `wignis samyaros~ sacalo gayidvebis mixedviT.<br />
24
partniori<br />
„balaxvanSi“, wereTlis quCisa da aRmaSeneblis prospeqtis<br />
gadakveTaze wignis axali maRazia ivnisSi gaixsneba.<br />
quTaisSi „libras“ partniori akaki wereTlis saxelmwifo<br />
universitetis warmomad<strong>ge</strong>nlobiTi sabWos Tavmjdomare,<br />
filosofiis mecnierebaTa doqtori, profesori, Rirsebis<br />
ordenis kavaleri, filosofiisa da pedagogikis mecnierebaTa<br />
akademiis akademikosi robert goleTiani iqneba. batoni<br />
roberti aseve aris sami monografiisa da ormocamde<br />
samecniero statiis avtori.<br />
„gamomcemloba labirinTis“ direqtor giorgi zautaSvils<br />
da „libras“ erT-erT xemZRvanels zviad sebiskveraZes albaT,<br />
gan<strong>ge</strong>bam Semaxvedra. Cveni saubari saqmiani da imavdroulad<br />
perspeqtiuli gamodga. SevTanxmdiT, rom quTisis wigniT momara<strong>ge</strong>bisa da wignis<br />
bazris srulyofa-gafarToebis mizniT gveTanamSromla. mo<strong>ge</strong>xsenebaT, dRes mravali<br />
Rirebulebis gadafaseba xdeba da Zalian xSirad ismis SekiTxva: kompiuteruli<br />
bumis pirobebSi xom ar dakninda wignis roli da wigni danamati xom ar gaxda?<br />
Cven - im Sexvedris monawileni davrCiT im azrze, rom wigni ganaTlebis miRebis<br />
saqmeSi Seucvleli atributia da gadavwyviteT, wignis kopwia maRazia quTaisSic<br />
gagvekeTebina.<br />
rodesac obieqtis mowyoba-mowesri<strong>ge</strong>ba daviwyeT, sasiamovno garemoebis winaSe<br />
aRmovCndiT. gamvlel-gamomvlelebs ainteresebdaT, ra iqneboda „marketebis“ garemocvaSi<br />
myof obieqtSi. sasiamovnod gveniSna araerTi adgilobrivi mcxovrebis<br />
Sefaseba: „kidev kargi, rom wignis maRazias veRirseTo“. es iTqva im qalaqSi, romelzec<br />
didma Salva nicubiZem brZana: Cven visac mecnierebaSi raime gagvikeTebia, yvelani<br />
valdebulni varT quTaisis winaSe, Cven gonierebis Wipi am qalaqSi mogvZvrao.<br />
giorgi zautaSvilTan da zviad sebiskveraZesTan Cemi damegobreba da TanamSromloba<br />
da<strong>ge</strong>gmili ar yofila. miuxedavad amisa, pirvelive Sexvedris dasrulebisTanave erTmaneTs<br />
xeli CamovarTviT da samomavlo Sexvedrac dav<strong>ge</strong>gmeT. riT movixible am<br />
axalgazrdebSi? vfiqrob, batoni giorgis mSvidi, gawonasworebuli saubriTa da bunebiT,<br />
misi profesiiT (is xom umaRlesi skolis pedagogia), wignierebisa da wignisadmi<br />
misi axlo damokidebulebiT. giorgim Cemze erovnuli cnobierebis mqone, kargi<br />
qarTvelisa da ojaxuri siTbos pativismcemeli pirovnebis STabeWdileba datova.<br />
zviadTan urTierTobam mraval sakiTxze damafiqra. am axalgazrda kacisTvis<br />
RmerTs mravali kargi Tviseba miucia - gonebamaxviloba, sxarti azrovneba,<br />
taqtiani saubari da ojaxisadmi pativiscema. aqvs axalgazrduli SemarTeba da<br />
cdilobs aratradiciuli, gautkepneli gziT iaros. Zmac mas hgavs. erTi sityviT,<br />
maTTan urTierTobiT ise movixible, rom gadawyvetilebis miReba ar gamWirvebia.<br />
gadavwyvite, rom am axalgazrda, saqmian, taqtian da inteleqtualur pirovnebebTan<br />
urTierTobisa da TanamSromlobisTvis garkveul daTmobebze wasvlac Rirda.<br />
axla jeri Cvenzea da kidev RmerTis nebaze“, - ambobs robert goleTiani.<br />
wignis maRaziaTa qsel `libras~ quTaisis filialSi pirvel etapze sami adamiani<br />
dasaqmdeba.<br />
moamzada manana vardiaSvilma<br />
25
eleqtronuli wignis specialuri formatis failia, romelic komfortulad<br />
ikiTxeba Sesabamis wamkiTxvel mowyobilobaSi. komforts ganapirobebs is SesaZleblobebi,<br />
romelic nabeWd wigns ar gaaCnia. esenia: kargad organizebuli<br />
sarCevi, sagnobrivi Tu teqsturi saZieblebi, hiperlinkebis mxardaWera, Canawerebisa<br />
da SeniSvnebis keTebis, Sriftis zomisa da formis cvlis saSualeba da uamravi<br />
sxva sasar<strong>ge</strong>blo funqcia.<br />
aseTi wignebis kidev ufro komfortulad sakiTxavad, arc ise didi xnis<br />
winbazarze gamoCnda e.w. eleqtronuli melnis teqnologiiT aRWurvili mowyobilobebi,<br />
romlebic ar aRizianeben Tvals, ar aqvT gamosxiveba da maRali<br />
poligrafiuli doniT nabeWdi wignis efeqts qmnian. maTi erTxel damuxtva ki<br />
erTi Tve kiTxvis SesaZleblobas uzrunvelyofs.<br />
2010 wels wignis istoriaSi<br />
umniSvnelovanesi ambavi moxda:<br />
amerikaSi ufro meti<br />
eleqtronuli wigni gaiyida,<br />
vidre nabeWdi. Tanac ise, rom<br />
nabeWdi wignebis gayidvebi ar<br />
Semcirebula. amave droisaTvis<br />
saqarTveloSi yovelTviurad<br />
izrdeboda internetis da<br />
zogadad sainformacio teqnologiebis<br />
aqtiuri momxmareblebis<br />
raodenoba. miuxedavad<br />
amisa, qarTuli eleqtronuli<br />
wignebi CvenSi ar arsebobda.<br />
swored 2010 wlis bolos<br />
lit.<strong>ge</strong>-s damfuZnebel jgufSi<br />
gaCnda idea, Seqmniliyo qar-<br />
Tuli eleqtronuli wignis<br />
bazari. saqarTveloSi sainformacio<br />
teqnologiebis sferoSi<br />
lider kompania iu-ji-<br />
Ti-sTan TanamSromlobiT idea sakmaod masStabur da ambiciur proeqtad iqca<br />
- Seiqmna saqarTveloSi pirveli eleqtronuli wignebis maRazia lit.<strong>ge</strong>.<br />
gadawyda, rom lit.<strong>ge</strong> - eleqtronul wignebTan erTad, mkiTxvelisTvis wamkiTxveli<br />
mowyobilobac SeeTavazebina, romelsac eqneboda qarTuli enis sruli mxardaWera<br />
qarTuli meniu, qarTuli virtualuri klaviatura, qarTuli Sriftebis da<br />
leqsikonebis mxardaWera, teqstSi qarTulad Zebnis funqcia. ase gaCnda iota<br />
rideri.<br />
ratom „iota“? iota qarTuli asocaa da berZnulic (yvela dasavluri anbani<br />
berZnulidan iRebs dasabams),sulxan sabas leqsikonis mixedviT,iota mcire zomis<br />
margalitsac niSnavs da esec simboluria - jibis wignakisxela mowyobilobaSi<br />
26
uzarmazari biblioTeka - aTiaTasobiT wigni eteva.<br />
iyo sxva mizezic, ris gamoc aucileblad unda Seqmniliyo iota rideri. es<br />
iyo wignebis piratuli gavrcelebisgan dacvis saSualeba, ris gareSec arc erTi<br />
avtori da gamomcemeli wignis eleqtronuli saxiT realizebas ar daTanxmdeboda.<br />
iota rideris saSualebiT es problemac gadawyda - iota mibmulia lit.<strong>ge</strong>-s<br />
momxmareblis angariSze da konkretuli momxmarebeli Tavisi iotasTvis nayid<br />
wigns vercerT sxva mowyobilobaSi, maT Soris sxva iota riderSi ver gaxsnis.<br />
wignis wakiTxva SesaZlebelia kompiuterSic, specialuri aplikaciis saSualebiT,<br />
romlis gadmowerac lit.<strong>ge</strong>-dan ufasoa. maisSi lit.<strong>ge</strong>-m Tavis mkiTxvels axali<br />
servisi SesTavaza - wignebis kiTxva ukve android aplikaciis saSualebiTaa<br />
SesaZlebeli. androidis smartfonebis da tabletebis mflobelebs SeuZliaT<br />
ufasod gadmoweron specialuri aplikacia da TavianT mowyobilobebze ikiTxon<br />
lit.<strong>ge</strong>-s wignebi. am siaxlis Sedegad, faqtobrivad yvela saxis sakiTxav<br />
mowyobilobaze gaxda xelmisawvdomi qarTuli eleqtronuli wignebis yvelaze<br />
didi baza.<br />
rac Seexeba Tavad wignebs: pirvel rigSi Seiqmna qarTuli klasikis eleqtronuli<br />
biblioTeka,rac gulisxmobs klasikis mTel anTologias iakob xucesiT dawyebuli<br />
da mixeil javaxiSvilis sruli krebuliT damTavrebuli. es wignebi iotarideris<br />
momxmareblisTvis ufasodaa xelmisawvdomi! iotarideri amJamad 239 lari Rirs.<br />
am fasSi Sedis 20 larad Rirebuli SaliTa,5 lariani depoziti wignebis SesaZenad<br />
da, rac mTavaria, mTeli qarTuli klasika - 100-ze meti wigni! iotarideris<br />
mflobeli misi SeZenisTanave mTeli biblioTekis mflobeli xdeba.<br />
garda qarTuli klasikisa, lit.<strong>ge</strong>-s momxmareblebisTvis xelmisawvdomia Tanamedrove<br />
gamocemebi, qarTveli Tu ucxoeli avtorebis wignebi. aq SegiZliaT<br />
ixiloT bakur sulakauris gamomcemlobis, inteleqtis, dio<strong>ge</strong>nes, labirinTis,<br />
aliansis da sxva gamomcemlobaTa wignebi, qarTuli perioduli gamocemebi. da es<br />
yvelaferi, nabeWd versiebTan SedarebiT,saSualod 2-jer ufro iafi Rirs.<br />
lit.<strong>ge</strong>-s mravalferovani funqcionali, mosaxerxebeli interfeisi da qarTuli<br />
wignis mkiTxvelebisaTvis<br />
erTi mTavari gzavnili aqvs:<br />
„ikiTxeT yvelgan, ikiTxeT<br />
komfortulad!“<br />
27
daTo gociriZe<br />
daibada 1967 wlis 16<br />
seqtembers<br />
skola _ Tbilisis I<br />
saSualo<br />
ganaTleba _ Tsu-s<br />
ekonomiuri fakulteti<br />
28<br />
`saqarTveloSi wigni masobrivi<br />
moxmarebis produqti ver gaxda~<br />
daTo gociriZe profesiiT ekonomistia. am-<br />
Jamad is gamomcemloba „areas“ damfuZnebeli<br />
da xelmZRvanelia. gamomcemlobis Seqmna wignis<br />
sadistribucio biznesSi 10-wliani saqmianobis<br />
Semdeg gadawyvita, sadistribucio saqmianobaSi ki<br />
bakur sulakauris rCeviT moxvda. ambobs, rom<br />
maSin umuSevari iyo da axal biznesSi Zalis<br />
mosinjva scada, cda ki warmatebuli gamodga.<br />
_ sadistribucio saqmianobaSi Zalis mosinjva<br />
bakur sulakaurma SemomTavaza. 2001 wlis dasawyisi<br />
iyo. bakurma miTxra, rom wignis bazarze garkveuli<br />
Zvrebi SeiniSneboda da distribuciis dawyeba Rirda.<br />
im droisTvis umuSevari viyavi. amitom, gadavwyvite,<br />
bedi mecada. es is dro iyo, roca saqarTveloSi<br />
Tanamedrove poligrafiul doneze gamocemuli<br />
qarTulenovani wigni da wignis gamavrcelebeli<br />
Tanamedrove struqtura ar arsebobda. gamomcemloba<br />
„dila“ axali wignebis gamocemas maSin iwyebda.<br />
pirveli ganaxlebuli wigni saqarTveloSi swored<br />
im periodSi gamovida.<br />
_ ratom gadawyviteT, rom sadistribucio saqmianobis dawyeba Rirda?<br />
imitom, rom wignis bazarze marTlac seriozuli Zvrebi moxda. bakur<br />
sulakauris gamomcemlobam aka morCilaZis „agvistos pasiansi“ gamosca. es<br />
wigni bestselerad iqca, miuxedavad imisa, rom is 20 lari Rirda. Zalian male<br />
bakurma sabavSvo literaturis gamocemac daiwyo. es iyo ucxouri koncefciis,<br />
naTargmni, maRal poligrafiul doneze gamocemuli da daxvewili ilustraciebiT<br />
gaformebuli sabavSvo literatura, romelic sazRvargareT ibeWdeboda. am<br />
wignebma qarTuli wignis bazarze revolucia moaxdina: maSin yvela fiqrobda,<br />
rom wigni Zalian iafi unda yofiliyo. Sesabamisad, bazarze ZviradRirebuli<br />
da xarisxiani wigni ar iyo. aRmoCnda, rom bazari mzad iyo imisTvis, rom<br />
xarisxian wignSi maRali fasi gadaexada, magram miwodeba ar iyo, radgan yvela<br />
fiqrobda, rom ZviradRirebuli wigni ar gaiyideboda. bakur sulakaurma Tavisi<br />
pirveli gamocemebiT es stereotipi mTlianad daangria. amis Semdeg wignis<br />
bazarma aRorZineba daiwyo. gairkva, rom karg wignSi 20 laris gadaxda sulac<br />
ar iyo Zviri. Semdeg sxva gamomcemlobebic gamoCndnen da wignis bazaric ufro
stumari<br />
ganviTarda.<br />
Cems pirvel sadistribucio kompanias „wignis saa<strong>ge</strong>nto“ davarqvi. „wignis<br />
saa<strong>ge</strong>nto“ iyo Suamavali rgoli gamomcemlobasa da gavrcelebis iseT statikur<br />
qselebs Soris, rogorebicaa wignis maRazia, supermarketi, biblioTeka... im<br />
periodSi TveSi maqsimum 3000 laris brunva gvqonda, isic im SemTxvevaSi, roca<br />
qselSi iseTi bestseleri gagvqonda, rogoric aka morCilaZis „agvistos pasiansi“<br />
iyo. TandaTan gamomcemlobebic ganviTardnen, ramac xeli Seuwyo gamavrcelebeli<br />
kompaniebis gaviTarebas. Semdeg axali sadistribucio kompania - „bestseleri“<br />
davafuZne. „wignis saa<strong>ge</strong>nto“ isev arsebobs, oRond axla mas cota gansxvavebuli<br />
funqciebi aqvs.<br />
_ amJamad Tqven sakuTari gamomcemlobac gaqvT. gamomcemlobis gakeTeba<br />
ratom gadawyviteT?<br />
_ sadistribucio kompaniis wyalobiT wignis bazris moTxovnisa da gayidvebis<br />
Sesaxeb unikaluri da srulyofili informacia maqvs. Zalian kargad vici, ra<br />
iyideba. am informaciis ar gamoyeneba, Wkvianuri ar iqneboda. gamomcemlobis<br />
Seqmna didi xania mindoda. magram, imis gamo, rom distribucia did resursebs<br />
moiTxovs, am ideis ganxorcieleba mxolod 6 Tvis win movaxerxe. axla<br />
gamomcemloba „area“ maqvs.<br />
yovelTvis mindoda, masStaburi da akademiuri proeqti gamekeTebina. vfiqrob, rom<br />
gamomivida. gamomcemloba „areas“ pirveli wigni - „didi sabavSvo enciklopedia“<br />
akademiuri proeqtia. origanalSi am wigns „axali sabavSvo enciklopedia“ hqvia.<br />
Cemi azriT, aseTi dasaxeleba Cvens marketings ar Seesabameboda. amitom, saTauri<br />
Sevcvale. principSi, dasaxeleba Sinaarss amarTlebs. am wignSi vrclad aris<br />
ganxiluli da bavSvisTvis gasa<strong>ge</strong>bi eniT aris gadmocemuli yvela ZiriTadi Tema,<br />
uaxlesi miRwevebi, aRmoCenebi da faqtebi. gamocema gaformebulia STambeWdavi<br />
ilustraciebiTa da saintereso rubrikebiT.<br />
_ aris moTxovna am wignze?<br />
_ „didi sabavSvo enciklopedia“ dasavluri bazris erT-erTi lideri<br />
gamomcemlobis gamocemaa, romelic 2009 wels gamovida. misi yvelaze uaxloesi<br />
konkurenti qarTul bazarze 1993 wels aris gamocemuli. aqedan gamomdinare,<br />
am wignze moTxovna aris, miuxedavad imisa, rom misi fasi dabali ar aris.<br />
_ Semdegi gamocema ra iqneba?<br />
_ Zalian mindoda skolamdeli asakis bavSvebisTvis kargi wignis gakeTeba. am<br />
asakis bavSvebisTvis Zalian bevri literaturaa gamosuli: anbani, Tvla, ferebi,<br />
formebi... oRond es yvelaferi calk-calke wignebis saxiT. me es yvelaferi<br />
erT gamocemaSi gavaerTiane - anbanic, ferebic, ricxvebic da formebic erT<br />
wignSia Tavmoyrili. Zalian kargi ilustraciebiT aris gaformebuli. saTauric<br />
Sesabamisi movuZebneT - „me viwyeb swavlas“.<br />
29
_ Tqven rogor SeafasebT, saqarTveloSi sagamomcemlo saqmianoba<br />
ganviTarda?<br />
_ ramdenime Zlieri da kargad ganviTarebuli gamomcemloba arsebobs. magram,<br />
ver vityodi,rom qveyanaSi sagamomcemlo saqmianoba ukve kargadaa ganviTarebuli.<br />
saqarTveloSi sagamomcemlo saqmianobis ganviTarebas mosaxleobis dabali<br />
msyidvelunarianoba aferxebs. mosaxleobis Zalian did nawils wignis sayideli<br />
fuli ara aqvs. wigni, romelic 5000-iani tiraJiT iyideba, saqarTveloSi<br />
bestselerad iTvleba. qveynisTvis, sadac 4 mln-ze meti adamiani cxovrobs,<br />
es Zalian dabali maCvenebelia. im postsabWoTa qveynebSic ki, romlebic<br />
mosaxleobis raodenobis mixedviT saqarTvelos CamorCebian, wignebi gacilebiT<br />
didi tiraJebiT iyideba. SeiZleba iTqvas, rom saqarTveloSi wigni masobrivi<br />
moxmarebis produqti ver gaxda.<br />
meore mizezi is aris, rom gamomcemlobebma ver SeZles qarTulenovani<br />
bestselerebis Seqmna. 11 welia wignis gavrcelebis biznesSi var. am xnis<br />
ganmavlobaSi wignis bazarze sul 3 bestseleri gvqonda: joan roulingis „hari<br />
poteri“, yurban saidis „ali da nino“ da paolo koelios „alqimikosi“. samive<br />
Targmania da ara qarTveli avtoris mier dawerili nawarmoebi. samwuxarod,<br />
msoflio bestselerebi ufro iyideba, vidre qarTveli avtorebis mier gamocemuli<br />
nawarmoebebi.<br />
_ Tbilisis wignis saerTaSoriso festivalSi wels Tqven ar monawileobT.<br />
ratom?<br />
_ didi gamomcemlobebisa da wignis maRaziebisTvis es festivali mSvenieri<br />
RonisZiebaa,magram ara CemTvis. wignis saerTaSoriso festivalSi arc gasul wels<br />
mimiRia monawileoba. im wlebis ganmavlobaSi, roca festivalSi vmonawileobdi,<br />
CemTvis mTavari finansuri daintereseba iyo. TiTqmis yvela gamomcemlobasTan<br />
vTanamSromlobdi. wignebis didi asortimenti da Sesabamisad, didi Semosavali<br />
mqonda. im periodisTvis saqarTveloSi bevri wignis maRazia ar iyo da yvela,<br />
visac didi raodenobiT wignebis SeZena undoda, festivals gansakuTrebulad<br />
elodeboda.<br />
axla saqarTveloSi ukve wignis bevri maRaziaa. amitom,wignebis yidvis mizniT<br />
festivals aravin aRar elodeba. garda amisa,festivalze TviTon gamomcemlobebi<br />
akleben wignebze fasebs da CemTvis, rogorc gamavrcelebeli kompaniisTvis,<br />
es festivali ukve arc ise mimzidvelia. marketinguli TvalsazrisiT Tu<br />
vimsjelebT, me uSualod momxmarebelze ar gavdivar. „bestseleris“ ZiriTadi<br />
momxmareblebi savaWro organizaciebi arian. isini ki isedac kargad micnoben.<br />
amdenad, festivalSi monawileobam CemTvis azri dakarga.<br />
30<br />
moamzada manana vardiaSvilma
SimSilis TamaSebi<br />
avtori: siuzen kolinzi<br />
gamomcemloba: bakur sulakauri<br />
anotacia: Tanamedrove<br />
amerikeli mwerlis, siuzen<br />
kolinzis trilogia<br />
“SimSilis TamaSebi” pirvelad<br />
2008 wels gamoica da<br />
gamosvlisTanave daipyro<br />
msoflio Tineijerebis gulebi.<br />
wigni 27 enaze iTargmna.<br />
msoflio bestselerad qceuli<br />
romanis popularoba kidev<br />
ufro gaizarda mas Semdeg, rac<br />
msoflio kinoekranebze mis<br />
mixedviT gadaRebuli filmi<br />
gamovida.<br />
rbili garekani<br />
375 gverdi<br />
Rirs 9.90 lari<br />
qariSxlis taSi<br />
avtori: qeTevan Sen<strong>ge</strong>lia<br />
gamomcemloba: pegasi<br />
anotacia: wigni gamoica<br />
seriiT “axali literatura”.<br />
wignSi Sesulia<br />
lirikuli nawarmoebebi.<br />
rbili garekani<br />
114 gverdi<br />
Rirs 5 lari<br />
axali<br />
konkia, pinokio, sami goWi, wiTelquda, fifqia, urCxuli da<br />
mzeTunaxavi - seria Cemi sayvareli zRaprebi<br />
gamomcemloba: saqarTvelos macne<br />
anotacia: am saucxoo wignebSi patarebi gaecnobian cnobil<br />
zRaprebs. wignebi SesaniSnavadaa dasuraTebuli.<br />
baliSa garekani, 26 gverdi<br />
Rirs 12 lari<br />
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tel.: 261-41-21; 218-41-21<br />
mis.: guramiSvilis 15<br />
SeiZine internetiT!<br />
31
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